Central Michigan University Libraries
Marketing 300 Online Tutorial


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Resource Guides:

The resource guides detail the specific sources you will use to complete the assignments and give an explanation of the type of information contained in each source.


There are five topics. Each topic corresponds to the topics in the assignment section. Read the resource guide for the topics that have been assigned to you by your instructor. Once you have completed the resource guide you can go directly to the assignment for that topic or you can go to one or more of the guides listed below.


Resource Guide Topics:

Resource Guide Topics Menu Online Marketing Industry Analysis Advertising Small Business Market Demographics


Questions or problems: Ask for assistance at the Reference Desk in Park Library,
or e-mail Judy O'Dell or call 774-3787.

last updated: 10/27/02